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Google Ads AI powered 30 day success kit – The #1 Performance Marketing Secret No one will tell you

Rated 3.90 out of 5 based on 60 customer ratings
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Original price was: ₹1,999.00.Current price is: ₹1,599.00.

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This is a recorded lecture.  Live Online consultation is included free of cost after you have completed the course. Once you pay through the Razorpay button you will be redirected to the Course page with instant access.

 

“You received a report Monday morning highlighting that CAC has increased by 33% last week. How will you solve it?”
I see many marketers struggling when given such problem statements in interviews. 
Why? 
It’s an open-ended problem that tests a person’s problem-solving & first-principle approach. It mimics a day-to-day scenario. 
But we are used to only factual-based knowledge, i.e. what’s quality score, how to create value-based lookalike, etc. 
We know the what, but I am getting to teach the HOW to implement the what. 
It shall help not just in cracking interviews but also help you make better decisions to showcase orbit-shifting results. You keep the Job and make yourself so dependable that the company thinks 10 times before firing you. 

Meet your mentor 

My name is Tapajyoti Khan. I am a B.E . ( E&C) + PGDM (Marketing ) .

Key Highlights

  • 15+ years of Work experience in Digital Marketing  – Performance Marketing + Affiliate + Influencer Marketing.
  • Last 10 years in Ed-Tech industry worked in startups Simplilearn, upGrad , ComplianceOnline and many others.
  •  $23MM Google spends | ₹10 Crore Amazon spends | $15MM Meta Spends | ₹ 20 Lakhs LinkedIn spends
  • My Specialty is CAC reduction – record reduction of 30% CAC reduction in Ed tech startups in 30 to 90 days.
  • Currently working in another Ed tech company and also building my own business from zero simultaneously.
Visit my LinkedIn profile for direct contact. 

Course: Mastering Google Ads & Scaling Your Campaigns

Module 1: Understanding the Pain Points – gap between AI and human requirements

  • Why managing Google Ads can feel overwhelming.
  • Identifying key challenges: CAC, lead quality, and campaign performance.

Module 2: Streamlining Campaign Management using AI

  • Simplifying campaign structures – efficiently start training the AI.
  • Reducing the need for constant adjustments – establishing efficient AI feedback .

Module 3: Scaling Google Ads Effectively

  • Proven strategies to scale Google Ads by 5x or 6x – how to leverage AI.
  • Balancing Demand Gen, PMax, and Search campaigns – make the AI work for you and not the other way round.

Module 4: Controlling CAC Without Overcomplication

  • How to maintain CAC control across multiple campaign types.
  • Analyzing and adjusting without weekly changes.

Module 5: Improving Lead Quality & Sales Alignment

  • How to ensure better alignment with Sales teams.
  • Strategies to improve lead quality – leverage and train AI without manual intervention.

Module 6: Reporting & Management Buy-In

  • Handling underperforming campaigns and communicating results.
  • Best practices for presenting performance data to management.